Song: Offbeat - Clara C
As the song is of an acoustic-pop genre, the music video's concept will also replicate the motifs and icons associated. For instance, the video takes place on the beach, a popular location for acoustic-pop videos.
The music video will begin with the artist's name and song title in the middle of the screen. In the background, the artist will be walking but her back will be facing the camera - she will be walking AWAY from the camera. Then, the text will fade and, in time with the song's rhythm, a sequence of shots depicting the artist walking along the beach will follow. This will establish the location of the music video, the genre and direction. Furthermore, the artist will not be walking towards anything specific or have a particular goal. This will reflect the nature of the music video and how it is simply an amalgamation of varying shots with different content.
Following on from this, when the artist begins to sing, there will be a succession of shots which mirror the lyrics. For example, the first line is "I want a library, full of our stories". As the artist sings these words, the camera will pan across a shelve of books and then cut to an open page of one particular book. The rest of the music video will be of a similar essence. In between each cutaway will be clips of the artist singing.
The video has no particular narrative, but the video focuses on the little details within the artist's life and how she is so in love that everything she encounters reminds her of her muse. Hopefully, my music video will reflect this idea.
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